SG hires new CEO for CEEMEA

Published: August 18, 2009

Slawomir Krupa was appointed head of strategy and corporate development, and CEO of Central and Eastern Europe, Middle East and Africa at Société Générale in July 2009. The appointment is part of SG’s ‘Evolution’ strategy, announced earlier this year.

Since 2007, Krupa was chief of staff for Société Générale corporate and investment banking. Krupa began his career in 1996 as an inspector within Société Générale’s inspection department. He left the group in 1999 to found and run an internet start-up in the field of e-finance in Eastern Europe. He joined again in 2002 and continued his work within Société Générale’s inspection department. He was appointed to the management committee of the department in 2005.

‘Evolution’ is SG’s plan to optimise its business model in order to adapt to the changing financial world and to be best positioned to capture upcoming opportunities, SG has announced.

The objectives are to grow client revenues and to increase operational and commercial efficiency by focusing on three priorities: sharpened client orientation, increased operational efficiency and improved risk profile. The plan is a continuation of the bank’s strategy based on three areas of expertise in which the bank wants to develop: investment banking, global finance, and global markets.